Privacy Policy

Taking your privacy seriously

Privacy Policy

1. Introduction

Welcome to Yello Dog Design, a marketing agency dedicated to respecting your privacy and protecting your personal data. This Privacy Policy outlines how we collect, use, and protect information you provide to us or that we collect when you use our website or services. Yello Dog Design is committed to complying with the UK General Data Protection Regulation (GDPR) and other relevant privacy legislation.

2. Information We Collect

We may collect and process the following information about you:

Personal Identification Information: such as your name, email address, phone number, and postal address when you interact with us, subscribe to our services, or request information.
Technical Data: including IP address, browser type, time zone, device information, and operating system to help us improve our services and user experience.
Usage Data: information on how you use our website and services, such as page views, clicks, and referring sites.
Marketing and Communications Data: your preferences for receiving marketing from us and your communication preferences.

3. How We Use Your Information

Yello Dog Design may use your information for the following purposes:

Service Delivery: to provide, personalise, and manage our services for you.
Marketing and Communications: to communicate with you about updates, offers, and relevant information regarding our services if you have opted to receive such information.
Website Improvement: to analyse usage patterns and improve website functionality, ensuring a better user experience.
Compliance and Legal Obligations: to fulfil our legal obligations or to protect the rights, property, or safety of Yello Dog Design, our customers, or others.

4. Legal Basis for Processing

We process your personal data under the following legal bases:

Consent: where you have given us explicit consent for specific processing activities, such as subscribing to marketing updates.
Contractual Necessity: to provide services you have requested or in connection with any contractual relationship we have with you.
Legitimate Interests: for activities that are in our legitimate business interests, such as improving our services and marketing.
Compliance with Legal Obligations: to comply with any legal obligations to which we are subject.

5. Sharing Your Information

We may share your personal information with:

Service Providers: trusted third-party service providers who assist us in operating our website, conducting our business, or serving our clients, and who agree to keep this information confidential.
Legal and Regulatory Authorities: if required by law or in response to valid requests by public authorities.
Business Transfers: if Yello Dog Design is involved in a merger, acquisition, or sale of assets, your information may be transferred to the relevant party in accordance with data protection laws.

6. International Transfers

If we transfer your data outside the UK or the European Economic Area (EEA), we ensure that it is afforded an adequate level of protection, typically through the use of Standard Contractual Clauses or other approved transfer mechanisms.

7. Data Security

We take reasonable steps to protect your personal information from unauthorised access, use, alteration, and destruction. We implement appropriate technical and organisational security measures, and access to personal information is restricted to those who have a legitimate need.

8. Retention of Your Data

Yello Dog Design retains your personal information only for as long as necessary to fulfil the purposes for which it was collected, comply with legal obligations, or resolve disputes. Specific retention periods are determined based on the type of data and purpose of processing.

9. Your Data Protection Rights

Under the UK GDPR, you have the following rights:

Right to Access: Request access to your personal data.
Right to Rectification: Request correction of inaccurate or incomplete data.
Right to Erasure: Request deletion of your personal data under certain circumstances.
Right to Restrict Processing: Request limitation on the processing of your personal data.
Right to Data Portability: Request transfer of your personal data to another service.
Right to Object: Object to our processing of your personal data where we rely on legitimate interests.
Right to Withdraw Consent: Withdraw consent where we rely on it for processing your data.

If you wish to exercise any of these rights, please contact us at info@yellodog.design.

10. Cookies and Tracking Technologies

Yello Dog Design uses cookies and similar tracking technologies on our website. Cookies help us analyse web traffic, customise our site, and improve user experience. For more information on how we use cookies, please refer to our [Cookie Policy].

11. Third-Party Links

Our website may contain links to third-party websites. This Privacy Policy does not cover these sites, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of these third-party websites before providing any personal information.

12. Updates to Our Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or for other operational reasons. We encourage you to review this page periodically for any changes. The updated policy will be effective immediately upon posting on this page, with an updated effective date.